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SynthID

Identifying AI-generated content with SynthID

SynthID watermarks and identifies AI-generated content by embedding digital watermarks directly into AI-generated images, audio, text or video.

SynthID’s watermarking technique is imperceptible to humans but detectable for identification.

Being able to identify AI-generated content is critical to promoting trust in information. While not a silver bullet for addressing problems such as misinformation or misattribution, SynthID is a suite of promising technical solutions to this pressing AI safety issue.

This toolkit is currently launched in beta and continues to evolve. It’s now being integrated into a growing range of products, helping empower people and organizations to responsibly work with AI-generated content.

How SynthID works

SynthID uses a variety of deep learning models and algorithms for watermarking and identifying AI-generated content.

SynthID for AI-generated text

Finding a robust solution to watermarking AI-generated text that doesn’t compromise the quality, accuracy and creative output has been a great challenge for AI researchers.

An LLM generates text one token at a time. These tokens can represent a single character, word or part of a phrase. To create a sequence of coherent text, the model predicts the next most likely token to generate. These predictions are based on the preceding words and the probability scores assigned to each potential token.

For example, with the phrase “My favorite tropical fruits are __.” The LLM might start completing the sentence with the tokens “mango,” “lychee,” “papaya,” or “durian,” and each token is given a probability score. When there’s a range of different tokens to choose from, SynthID can adjust the probability score of each predicted token, in cases where it won’t compromise the quality, accuracy and creativity of the output.

This process is repeated throughout the generated text, so a single sentence might contain ten or more adjusted probability scores, and a page could contain hundreds. The final pattern of scores for both the model’s word choices combined with the adjusted probability scores are considered the watermark. This technique can be used for as few as three sentences. And as the text increases in length, SynthID’s robustness and accuracy increases.

A piece of text generated by Gemini with the watermark highlighted in blue.

In October 2024, we published the SynthID text watermarking technology in a detailed research paper published in Nature. We also open-sourced it through the Google Responsible Generative AI Toolkit, which provides guidance and essential tools for creating safer AI applications. We have been working with Hugging Face to make the technology available on their platform, so developers can build with this technology and incorporate it into their models.

We’ve expanded SynthID to watermarking and identifying text generated by the Gemini app and web experience.

SynthID for AI-generated music

SynthID's first deployment was through Lyria, our most advanced AI music generation model to date, and all AI-generated audio published by our Lyria model has a SynthID watermark embedded directly into its waveform.

SynthID converts the audio wave, a one dimensional representation of sound, into a spectrogram. This two dimensional visualization shows how the spectrum of frequencies in a sound evolves over time.

Once the spectrogram is computed, the digital watermark is added into it. Finally, the spectrogram is converted back to the waveform. During this conversion step, SynthID leverages audio properties to ensure that the watermark is inaudible to the human ear so that it doesn’t compromise the listening experience.

The watermark is robust to many common modifications such as noise additions, MP3 compression or speeding up and slowing down the track. SynthID can also scan the audio track to detect the presence of the watermark at different points to help determine if parts of it may have been generated by Lyria.

SynthID for AI-generated images and video

SynthID adds a digital watermark that’s imperceptible to the human eye directly into the pixels of an AI-generated image or to each frame of an AI-generated video.

We’ve designed it so it doesn’t compromise image or video quality, and allows the watermark to remain detectable — even after modifications like cropping, adding filters, changing colors, changing frame rates and saving with various lossy compression schemes.

Where is SynthID available?

This technology is available to Vertex AI customers using our text-to-image models, Imagen 3 and Imagen 2, which create high-quality images in a wide variety of artistic styles. SynthID technology is also watermarking the image outputs on ImageFX. We’ve also integrated SynthID into Veo, our most capable video generation model to date, which is available to select creators on VideoFX.

SynthID can also scan a single image, or the individual frames of a video to detect digital watermarking. Users can identify if an image, or part of an image, was generated by Google’s AI tools through the About this image feature in Search or Chrome.

An example of using the “About this image” feature, where SynthID can help users determine if an image was generated with Google’s AI tools.

Note: The model used to produce synthetic images and audio examples on this page may be different from the model used on YouTube, Imagen on Vertex AI.